If there are competitors for the dress boutiques and shopping malls around the city, probably the first on the list are the online dress shops. They are superbly gaining popularity since online shopping is made widely available. From formal wears to wedding gowns, cocktail clothes or dresses for prom – name it and they have it.
Womens’ clothing are one of the most searched that makes online boutique a business of success. Why? Here are the reasons:
First, teens nowadays are becoming more techie. Blame it on technology, but yes, there are no as internet savvy as the teenage public. They opt to surf the web and click a dozen times in a thousand of available sites than walk to different shopping malls. They can freely navigate online stores wherever it may be around the world.
Second, teens want to go with the trend in school. When girl buddies often assemble to chat and exchange ideas where to go shop for a prom dress, most of them would share that they are buying online. Once one popular girl started it, the whole crowd often follows. So to be “in” the loop, most girls opt to shop online too.
Third, teens want dresses that can be seen on the screen. There is a certain popularity mentality that when a girl wears a dress that can be seen on TV or on the internet, they are totally into fashion. Because dresses for prom online are widely advertised and seen by many as “in”, surely girls would want to buy that to be also completely “in”.
Fourth, teens now prefer convenience of shopping. While shopping outside can be so much exciting especially when trying on one dress from another, some girls choose to stay at home and wait for their ordered dress from online shops. This would give them more time to worry other prom must-haves like shoes, accessories, make up and hairdo.
Fifth, teens want more choices of prom dresses. Girls who are into shopping a lot probably already noticed that most boutiques hanged the same styles and designs of dresses. Usually there are limited options available on-store and unavailable sizes is a common problem. However, dresses online have unlimited styles and designs, sizes and colors.
And lastly, teens are more prudent nowadays. Believe or not, teens are into savings too. They would not buy an over-priced dress from a designer boutique when they can buy a designer dress online in a lesser price. Since dresses for prom available online have a wide range of prices, girls can easily check on dresses that suits their budget.